Princess Sofia attends A Sustainable Tomorrow 2017

On Wednesday, 2 August, Princess Sofia undertook a day of seminars organized by Project Playground with Gränslösa Möten. Industry Day was originally hosted to mark the beginning of the partnership between Gränslösa Möten and Project Playground in 2016. After a successful first year, the seminars were back again this year keeping with the same topic "A Sustainable Tomorrow".

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Featured Speakers included Sweden's former Prime Minister, Fredrik Reinfeldt, and Anders Borg, Jakob Trollbäck, Soulaima Gourani, and Frans Johansson. Gränslösa Möten became Project Playgrounds partner last June. Their main focus is opening up discussions and partnerships between people and organizations of different backgrounds, ethnicities, social class, and locations. This year's day of seminars centered around on ways to provide opportunities for people who want to create sustainable change to be able to connect and discuss different ways change could happen. Different perspectives on the global goals were highlighted and the UN's Objective 17, implementation and global partnerships, was in focus. 

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In the evening, Princess Sofia attended a charity dinner at Norrviken's Gardens outside of Båstad to benefit Project Playground's activities for children both in Sweden as well as in South Africa. 

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(side note- I really want to caption the photo above #SquadGoals and because this is my site- I shall do so, you are welcome) 

Now back to your regularly scheduled informative post: The dinner featured speeches by both Princess Sofia and Frida Vesterberg, the co-founders of Project Playground, as well as performances by Swedish Singer Carola and Afrodite. The dinner raised over half a million Swedish Krona for the charity. 

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For the morning conference, Princess Sofia wore a new ensemble from Ida Sjöstedt. She paired their Emmy Jacket with their Shelley Dress for brilliant look while being 8 months pregnant. (The pieces will be available for purchase soon) She stood tall in her Stinaa.J Black Suede Elsa pumps and carried her favorite Mix & Match Cara Bag (Huge Shoutout to Laura for making this discovery!) Her earrings are very likely the gold heart studs from Pilgrim has to benefit Project Playground. 

For the evening, she changed into a long maxi gown from By Malina, their Cala Dress, which she paired with her blue Stinaa.J pumps and new Charlotte Bonde Louise Ribbon Amazon Earrings in Silver. Her clutch, found by the brilliant @HyväHygge, is from the brand Aldo. It is their Dorounia Box Clutch, very similar to the Rinon clutch but a centimeter smaller in width. She first wore this clutch to the Magnuson wedding earlier this year. 

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Happy Summer from the Swedes!

Today, the royal family released a new photo of the entire family taken on July 15th. The photo taken by one of the courts beloved photographers, Jonas Ekströmer shows the family sitting on a bench outside of Solliden Palace in Öland. 



The family looks very nice matching in light blues and summer pastels. Princess Madeleine and Princess Sofia opted to match each other in light pastel pink. You may recall that last year the family also released a summer photo taken around the same time (possibly the same date, if my memory serves correctly). I guess we should start this post of fashion IDs from oldest to youngest of the family groups. 

Crown Princess Victoria is wearing the same Camilla Thulin blue Ravenna dress seen for her Birthday celebrations outside of Solliden with her H&M sandals. She is wearing her horseshoe necklace and old blue statement earrings. Prince Oscar is wearing a blue overall set (maybe an old family piece perhaps?) with a Trotters white body and his blue Gallucci laceup shoes and Princess Estelle is wearing the same dress she wore for the birthday celebrations with dark blue flats. 

Princess Sofia is wearing a leaf patterned summer dress from ASOS Maternity. Unfortunately her shoes are unable to be seen in this photo due to being behind the blanket. Prince Alexander is wearing a blue top. Princess Madeleine is wearing what appears to be her Valentino skirt first seen last year at a meeting for her patronage, Min Stora Dag, and her Valentino wedges. Princess Leonore is wearing a blue smocked dress with what appear to be Pretty Ballerina Hannah flats in blue. Prince Nicolas is wearing a blue Bonpoint top and white Trotters shorts with his Hampton Classic navy blue shoes. 

What did you think of this picture? Were you expecting it? 

Gothia Cup 2017

As I wrote last evening, Princess Sofia has been attending Project Playground's games at Gothia Cup. Today the boys won their game making them Champions!  


I am away for a week without my computer so this screenshot of a victory post will have to do for now! As you can see, Princess Sofia was there with the fans to cheer them on and to celebrate their victory. (Beside her is the other co-founder, Frida Vesterberg) I also spot her in the bottom corner of this video.  


Again I apologize for the informality of this post but I'm in a car, typing on my phone so this is the best I can do for now! Nevertheless, Well Done Project Playground! 

Social Media Friday: Madeleine at Solliden

Since the royal has family has been enjoying a much deserved holiday, there has not been too much to post about! The family has been enjoying time together as Solliden, their summer paradise. This week the King took Prince Carl Philip, Prince Daniel, Chris O'Neill, and Estelle and Oscar out on his boat around Borgholm. (See more here at Expressen) Prince Carl Philip was seen cycling with their dog Siri and Alexander's nanny earlier this week as well. (See more here

Today, Princess Madeleine was seen playing with Prince Nicolas at the playground. 

While the photo is not of great quality, it looks like Princess Madeleine is wearing her Tabitha Simmons embroidered canvas shoes. 

Princess Sofia is the only member of the Royal Family not to be at Solliden currently, as she is in Gothenburg watching Project Playground compete in the Gothia Cup. This photo was shared of the team with some of the supporters at their first game. While Princess Sofia isn't in the photo- I do spot her sister Lina Frejd- do you?! 

Sofia can be seen around the 1:30 minute mark of this video slideshow of the 2nd day of games. 

Happy Birthday Victoria: Day 2!

This morning, the Crown Princess Family was joined by the King and Queen outside of Solliden Palace to greet the Public. This tradition of greeting the public began 35+ years ago and has grown ever since. 

As usual, the King was in a jovial spirit and said a few things to the public followed by Victoria thanking the public once again. 

The family spent time greeting the public and accepting gifts on the Crown Princess' behalf. 

Princess Estelle was there charming the public as usual and Prince Oscar showed his walking skills by walking away from the family while they were posing for a picture. 

Afterwards the family had lunch together and will continue to spend time at Solliden for the rest of the summer holiday. For fashion, Crown Princess Victoria wore a new dress from Camilla Thulin which Expressen reported was made especially for her. However they do sell it in a darker blue color which you can see here. Her shoes are from H&M and and she wore an old pair of blue statement earrings. Her necklace featured a horseshoe which may be from Sophie by Sophie- I haven't had time to investigate that quite yet. 

Princess Estelle wore a new smocked dress which Princess Estelle Attire and I have a lead on but we are waiting on a response from the company to confirm it is theirs. Prince Oscar wore a pair of blue coveralls which we have not been able to find yet. Queen Silvia looked FABULOUS in a white dress with a new blue sweater with white trim. I am going to go and try to find the sweater now and as always, this post will be updated if we uncover more identifications.