Breaking News: Details about Couture Dress Exhibit

Well this morning I woke up to an email from Patriksson Communications sharing with me the details of the exhibition that I first speculated about on Twitter. 

Since this tweet, numerous different media outlets have reported on my speculation, and the Royal Court revealed that it was not an exhibition that they were putting on, but rather it was being put on by Sven-Harry's Art Museum and while it was not an exhibit on Nobel Gowns, it was rather an exhibit on Couture Fashion. 

Charles Hammarsten

Charles Hammarsten

I can now reveal that exhibit will focus on the Courtier Secrets. Below is an excerpt from that I have been told. 

The exhibition puts the light on the mythical haute couture fashion and its role in today's fashion climate as well as what directions couture can take in the future. With couture garments from international fashion makers like Balenciaga, Alexander McQueen / Givenchy, Balmain, Castillo, Louis Vuitton and Stéphane Rolland, and Swedish creators like Pär Engsheden and Bea Szenfeld, the exhibition explores the couture world secrets and gives the visitor a unique insight into usually closed processes. The exhibition includes a number of dresses from the Swedish and Danish courts.
Charles Hammarsten

Charles Hammarsten

The exhibit begins on 26 January and goes until 2 April. The designers who will be showcased include:

Alexander McQueen/Givenchy
Stéphane Rolland
Louis Vuitton
Jacques Zehnder
Jørgen Bender
Augusta Lundin
Pär Engsheden
Ida Sjöstedt
Bea Szenfeld
Sarah Hayes & Aspar Karahynseinov – H&M

Charles Hammarsten

Charles Hammarsten

The exhibit features 2 of the Queen's gowns, and from the photos provided, 2 of the Crown Princess's gowns and at least one of Princess Sofia. 

Charles Hammarsten

Charles Hammarsten

The exhibition was created by a working group who worked on ideas and content for three years. Creative Directors for the exhibition are Pär Engsheden and Ingrid Giertz-Mårtenson. Guest curator and editor of the exhibition's catalog is Ulrika Kyaga. The stage designer and designer for the exhibition is, Johan Svensson. He is the Creative Director of Vogue UK, is former Art Designer for Vogue Paris and Design Director for W Magazine.

Charles Hammarsten

Charles Hammarsten

I am pretty excited that I was able to correctly identify the gowns shown on the piece of paper in the Queen's hand during the year's Året med Kungafamiljen. If anyone is able to go to the exhibition- please be in contact and let us know how it was and maybe you would be willing to share a few photos on the blog! 

Charles Hammarsten

Charles Hammarsten

Huge thanks to Patricksson Communication for sending me this information as well as these pictures. If you have any further press related questions about the exhibit, they are the ones who are handling press for the exhibit and would be the ones to contact. 

Year End Review

Gott Nytt År / Happy New Year!

While I know I have been a terrible blogger this year- I do appreciate all of you who stuck with me and are still around and reading this post! Last year, I posted a summary of the Swedish Royal Family's Days worked as well as the costs of their new clothing for the year, and it remains one of my most popular posts, so this year we decided to do the same thing! 

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While some people count total engagements or events undertook, I like to count the days worked because that is what interests me (and is easier for me to count!) It is also really important to note that the royals work more days a year than this, this only includes the events that we got photos from or were on the public calendar. There is countless hours of preparation that goes into each event we see as well as typical office work that must also be done. 

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This year, I have also included a table of the days worked per royal for the past 7 years- as you can see above- the numbers tend to stay pretty constant throughout the years. The numbers in blue are the years that the Princess gave birth, and as you can see the numbers go down in those years (as well as the following year's numbers in some cases). I am most surprised by Prince Daniel's numbers- this is the lowest his numbers have been in the past 7 years, while he and Crown Princess Victoria did take the first 2 months off to spend time with their family. Prince Daniel's meetings with GenPep are not always put on the public calendar so that may effect the numbers, but I have included as many as I knew about. 

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It is often written about how much money Princess Madeleine spends, but she spent the least amount this year. Crown Princess Victoria spent the most, just like last year, but her numbers did decrease. However, as you can see by the number excluded- there are many more pieces that we don't have prices for. The numbers included above only include pieces debuted this year and only the pieces where the cost of the piece is known. Custom pieces or pieces where we do not know the designer for- are excluded from the cost (and therefore in the # excluded column). 

Now for my thoughts on the numbers: It surprises me how close Princess Madeleine and Princess Sofia's numbers are. The numbers include official events as well as "paparazzi" photos- which Princess Madeleine is subject to more of living abroad. I imagine if we had as many photos of Princess Sofia as well as Crown Princess Victoria in their "private lives" their numbers would also increase. I guess what I am saying is that Princess Madeleine's numbers offer a more fully rounded photo of her actual spending because we saw lots of her in private as well as in professional. 

If I were to estimate how much the Crown Princess actually spent in 2017 on clothes- I would say her number should be increased by 100000 SEK at least. She debuted 4 new gowns, a new set of jewels, plus a couple other custom pieces (that we do not know the prices for) that I expect would push her numbers up. Princess Sofia's numbers I would expect to increase by 60000 SEK at least. She debuted 2 new gowns as well as a few new coats (that we do not have prices on) which would contribute to her prices increasing. For Princess Madeleine, I would say her numbers would have the least increase- She debuted 2 new gowns and most everything else expensive she would have worn has been identified (and included in the total you see above). Because of this, I would predict her numbers increase by maybe 20000 SEK. 

Cost Comparison in SEK

Numbers in Swedish Krona

Another important note is that the Swedish Royal's clothing is paid for privately and therefore the cost really should not be our concern (and yet it is often talked about). The only country that I know of where the royal's clothing is paid for by the country is Jordan. 

Are you curious how these numbers match up to the costs of clothing spent by other royal ladies around the world? Check out UFO No More's Post featuring the cost of 10+ Royal Ladies! 

If you would like to use these numbers for your own article- please make sure to credit me and link back to my original post. If you have any questions or want more information about the data posted here, send me an email

Göthenborgs Symphony Choir's 100 Year Anniversary

This evening, Crown Princess Victoria and Prince Daniel attended Gothenburg's Symphony Choir's 100 Year Anniveresary Concert at Gothenburg's Concert Hall. 

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The music played covered a wide range of styles and timeframes- including Mozart and Björn and Benny. While this program of music certainly was not played back when Crown Princess Margareta and Crown Prince Gustaf Adolf first visited 100 years ago, I think it perfectly fits the celebration of 100 years: Celebrating How much music has shifted through the years. 

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For this event, Victoria wore a new top and skirt from Baum und Pferdgarten (thanks Laura!), her Tiger of Sweden black embellished pumps and carried her Judith Leiber clutch. This clutch, while many won't recognizes, dates back to almost exactly 6 years ago when she first (and only) carried it to the King's Dinner for the Nobel Laureates back in 2011. Upon arrival, Victoria was seen wearing her Faux Fur coat from Filippa K.  I suspect her earrings are Ebba Brahe black diamond hoops but it is hard to know for sure. I am also unsure of her necklace- if details about it become known, this post will be updated. 

Posts covering all the events I have missed (including the Christening) will be coming- please stay patience with us! It is the final week of classes and then final exams so things are a little bit crazy  right now! (I also am recovering from being very sick for 3 week so I am sleeping when I normally would be blogging right now!) 

Prince Gabriel's Christening

On December 1st, Prince Gabriel , the second child of Prince Carl-Philip and Princess Sofia, was christened at Drottningholm Church. Let's take a look at the family's outfits for this happy occasion.


Princess Sofia surprised us with her outfit! She chose to wear the traditional outfit of Dalarna, the duchy in which she grew up. Prince Gabriel is Duke of Dalarna so it was a nice , symbolic way to celebrate the christening. Prince Alexander was dressed in an outfit first worn by his father Prince Carl-Philip in 1981.

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Queen Silvia chose to repeat a blue Georg et Arend outfit. She first wore the matching dress and coat while visiting the Swedish Royal Wedding Gowns exhibition last year. The outfit was based on the Georg et Arend designs pictured. She also wore a new Philip Treacy hat.

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Crown Princess Victoria, Prince Daniel and their children wore color-coordinated outfits. Victoria wore a new beautiful red jacket and skirt that according to Expressen, is from Pär Engsheden. She wore new Gianvito Rossi shoes, a Corrine leather bow, and a new clutch.

Princess Estelle wore a Geiger Fashion sweater with a Tartine et Chocolat dress and Pom d'Api shoes. She also wore her Kreuger necklace and a Trotters hair bow.

Prince Oscar wore a Mimirose from Mehls Stockholm outfit and Pom d'Api shoes.


Princess Madeleine wore a new Valentino dress with a new Valentino coat. Her shoes are from Gianvito Rossi and she chose her Bottega Veneta clutch to complete the outfit.

Now , we thought we would continue something we started for Alexander's christening and cover the guests's fashion as well.


Starting with the godmothers, Princess Sofia's sister , Sara Hellqvist, wore a Stenstroms cape also owned by Sofia with a By Malina dress, Stinaa J shoes and the Unisa clutch she has also worn at Alexander's christening. O'Dwyer confirmed that Sara wore rings from the brand.  UPDATE : Lina (Hellqvist) Frejd's dress is from Day Birger et Mikkelsen.


Carolina Pihl, one of Gabriel's godmother, wore a Roland Mouret jacket and a matching skirt with Manolo Blahnik shoes and a Bottega Veneta clutch. She was seen wearing a Reiss coat when she arrived at the Palace.

Karolin A. Johnson , the head of Crown Princess Victoria's household, wore a midi navy Self-Portrait dress (pictured here in white) with a matching clutch and fascinator. Vicky Magnuson, the wife of Gustav Magnuson, wore a Karl Lagerfeld jacket with a Mayla blouse and a blue skirt.

It looks like Frida Vesterberg, one of Sofia's closest friend, borrowed her outfit from Sofia. She wore a By Malene Birger coat and a Dorothee Schumacher dress worn by Sofia before. Her clutch might also be Sofia's , although this one is still UFO. Louise Chliffordson Skog wore an Ida Sjosdtedt black fur collar coat.


Cajsa Larsson and her daughter Tiara wore familiar dresses to the christening. Cajsa, Alexander's godmother, wore an Ida Sjosdtedt dress with Stinaa J shoes. Sofia has worn this Ida Sjosdtedt dress in pink before. Tiara, Sofia's godchild, wore the shorter version of the Stylein dress Sofia wore to the King's Laureates Dinner last year. You can see a better photo of Cajsa's and Tiara's outfits here.


Princess Ursula of Bavaria wore a Valentino floral printed coat with a Valentino blouse and a classic red Chanel bag

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Embed from Getty Images

Maline Sommerlath , the wife of Carl-Philip's cousin Patrick , wore a Jonathan Simkhai white midi dress and a light blue fascinator by Sahar. Ebba Bush Thor, the leader of the Swedish Christian Democrat party, wore a Zetterberg lace dress with a white coat, matching fascinator and Stinaa J pumps.

 Stina Anderson,  the founder of Stinaa J, wore a Gucci floral printed top with the matching skirt and Stinaa J pumps and Estelle Boden , a personal friend of Carl Philip and Sofia , wore a pink Roksanda dress with Dolce & Gabbana pumps (similar model pictured).

Christina Louise de Geer wore a long black coat with Salvatore Ferragamo ballet flats and a Bottega Veneta clutch. Madeline Rahm Egnell, a personal friend,wore a Gucci dress and a red YSL clutch. You can see a better photo of Madeleine's outfit here.


A guest (not pictured) wore an Erdem x H&M coat while another one (pictured) wore an H&M coat.

Photos from Getty Images, Screenshots from SVT, and Kungahuset

Weekly Recap: 17 Nov - 30 Nov

On 17 November, Crown Princess Victoria continued her hikes around Sweden by hiking in Värmland, Prince Carl Philip and Princess Sofia' Duchy. 

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For this hike, Victoria continued her streak of wearing Houdini and Merrell while hiking- she wore a Houdini base level and her Merrell shoes. This time she opted for an older grey coat (no identification). 

On Sunday, 19 November, Crown Princess Victoria and Queen Silvia attended a performance given by Swedish female actresses reading anonymous sexual assault testimonies. The Swedish Royal Family have been vocal in support of the #MeToo campaign and have shared their desire to see things change because of all the attention it has been getting. The Queen has long hoped for this issue to stop being "taboo" as her foundation World Childhood Foundation centers around sexual assault in children. The Queen and Crown Princess join the King and Prince Daniel in the list of members of the family who have discussed the #MeToo campaign. 

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For this attendance, Crown Princess Victoria wore her favorite H&M and Erdem top with Kreuger Jewellery earrings and Valentino Rockstud bag

On 21 November, Prince Carl Philip and Princess Sofia's foundation hosted a Symposium on Dyslexia at the palace. They were joined in attendance by Queen Silvia, who has long been a champion for dyslexia due to the King's own dyslexia and two of her children also having it. The symposium highlighted that there are many great and famous people who have dyslexia and the foundation is pushing for children to realize their full potential. I believe my favorite quote of the seminar was by Pigge Werkelin who made the (roughly translated) comment, "I really think that dyslexics can go as far as (humanly) possible- just look at the Prince's dad- he became King!"

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For this event, Princess Sofia wore a new dress from Rodebjer and her Stinaa.J pumps. 

On 22 November, Crown Princess Victoria attended the Anders Wall Lecture in Entrepreneurship at Uppsala University. While in attendance she presented the Anders Wall Scholarship (SEK 100 000) to this year's Uppsala Student of the Year, Fredrik Pettersson. This is the second time that the Crown Princess has presented the award, the last time was 2011. Also in attendance was Tord Magnusson and his wife Princess Christina, who presented the award in 2015. 

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For this forum, Crown Princess Victoria wore a blue cropped jacket first seen at the very beginning of the year (no identification) with a blouse and pants from Rodebjer. She carried her black Valentino Rockstud bag and Kreuger Jewellery feather earrings. 


On 23 November, the Crown Princess undertook a day of events in Germany. Crown Princess Victoria landed at the airport around 13.00, from there she was taken directly to the Porsche plant (Topic: Startups in industry) before going to visit the Helmholtz-Zentrum (Centre for Environmental Research).

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In the the evening,  she attended the gala dinner and presentation of in the Swedish Business Prize at Kongresshalle am Zoo.

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For her morning events, Victoria wore a new pink pant suit from Filippa K with her Hugo Boss blouse. She carried her & Other Stories clutch and wore her Rizzo pumps. In the evening she wore a new gown from H&M and Erdem. For her evening look she carried her black Valentino bag and wore her favorite Stella McCartney pumps.

Also on the 23rd of November, the King and Queen hosted their final Representative Dinner of the year. These dinners are for representatives in government and typically 2-3 are held a year. This evening the King and Queen were joined by Prince Daniel, Prince Carl Philip and Princess Sofia. 

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For this gala dinner, Queen Silvia looked lovely in a red lace gown and wore parts of the Amethyst set. Princess Sofia wore her Zetterberg Lace gown (one of my favorites!) and carried what is likely a clutch from Christian Louboutin. While Louboutin has denied to us that it is from them, they also repeatedly denied another clutch that we found to be from them, so we are sure this is another one of those cases. The clutch bears much resemblance to their Vanite clutch.  

On 24 November, the Crown Princess Couple in connection to their Foundation held a seminar at the Palace in Stockholm. The focus on the seminar was community and confidence- with discussions talking about how one creates a community in society, how we trust each other, and how this counteracts exclusion. 

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For this seminar, Crown Princess Victoria wore a new suit from Gant paired with a pink blouse from Marville Road. She wore her Caroline Svedbom earrings and her & Other Stories clutch. She wore her unidentified burgundy boots which have become one of her favorites in the past month.

On 28 November, Crown Princess Victoria attended a seminar titled "The Global Ocean and the Future of Humanity" held at the Royal Swedish Academy of Sciences. The seminar focused on the global ocean and celebrated Volvo Environment Prize Laureate professor Rashid Sumaila's work. This seminar fits in with Victoria's work with the UN. 

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Crown Princess Victoria wore her blue striped Gant suit with her blue Greta blouse. She wore blue pumps (no identification), Kreuger Jewelry necklace and her blue Valentino Rockstud bag

On November 30th, Princess Sofia attended Ideas for Life's 30th Anniversary celebrations at Cirkus in Stockholm. 

For this evening out, Princess Sofia wore a new jacket from Dorothee Schumacher which she paired with black trousers and a new black clutch from Tiger of Sweden (Thanks Pelle). She debuted a new necklace featuring two astrology signs- aires and virgo- the signs of both of her sons. I believe the necklace is a combination of these two necklaces from Engelbert Stockholm.